This Independence Day, we are going back to our roots to relive the craftmanship of India. With the Artisans of India campaign, we thought of taking you back in time and showing the real beauty of Indian jewellery. Encompassing all regions and crossing all borders, we have put together a collection that depicts India’s beauty in true sense. Right from Jadau designs of Rajasthan to Tribal trinkets of Nagaland, each cultural jewellery is beautifully showcased in this collection. The Artisans of India collection is curated to exhibit how each regional craftsmanship is different yet beautiful.
The first signs of jewellery came from the people in Africa. Made from materials like shells, stones and bones, these pieces had a rugged and rustic appeal to it. Since then, jewellery design has developed and has been a reflection of different cultures across the world. In India, ancient jewellery was made from precious metals like gold and silver with bold designs. Our Dharohar Collection embodies the spirit of ancient India by including pieces that have a worn-off and jagged appearance. The pieces in antique jewellery usually belong to a particular period of history, when its popularity was at its peak.
Originated in Persia, Meenakari was brought to India by the Mughals. However, it has been associated with Rajasthan since Raja Man Singh of Amber, was instrumental in bringing skilled artisans from Lahore. Meenakari is essentially the art of painting or enamelling metals in vibrant and dramatic motifs. Meenakari is done on a range of things including small temple stools, photo frames, boxes and key chains. However, it is widely done to beautify jewellery pieces made of precious metals like gold and silver. Meena jewellery has an ethnic charm to it and is usually worn with traditional outfits like sarees or salwar suits.
One of the finest examples of skilled craftsmanship, Jadau is a testimony to India’s rich heritage. A refection of Mughal beauty, Jadau is a popular choice among many Indian brides. Polki, which are uncut diamonds and kundan, which are glass stones are two gems that are widely used in Jadau jewellery. A primary component of Jadau jewellery is lac, which is used as the base for gold foil and gemstone setting. Right from chaand balis to long necklaces, the jadau artisanship is used to make a variety of jewellery pieces.
Gold has been the primary metal used in southern India to make jewellery for decades now. Our Dakshin Allure collection is a tribute to the love of gold and traditional floral patterns that belong to south India. The jewellery in this collection has chain, bead and typical paisley and nature motifs.
The temple jewellery of south India has a timeless solidarity with the land itself. Since traditions have their roots deep in the soils of Tamil Nadu, temple jewellery is a dominant craftsmanship in the Dravidian land. In ancient south India, temple jewellery was designed to adorn the idols of gods and goddesses in the temples. It is off lately that temple jewellery has becomes a rage and style statement among women who love donning traditional outfits.
See how temple jewellery is made:
Derived from the Latin word filum, which means thread, Filigree is an art form that dates back to 2500 B.C. Curved and twisted to closely resemble a lace, filigree is an openwork design of intertwined silver, gold, and metal threads. In India, the state of Odhisha has mastered the art of filigree, where it is also called as tarakasi. Initially, filigree work in Odhisha used to revolve around images of deities; however, in recent times contemporary designs have also started to make their mark in the jewellery industry.
The art of beating and hammering gold began in Egypt 5000 years ago, and has remained more or less same even today. The art of gold-beating spread rapidly across the world after understanding the extraordinary durability and malleability of the metal. In 21st century India, this technique is still used to make textured ornaments that look stylish and edgy. However, nowadays a variety of metals are beaten and hammered to turn them into beautiful accessories. In our Sonar Collection, you will see pieces that truly celebrate the skill of texturing and the love for golden colour.
Our Banjara Collection is a tribute to the age-old art of tribal jewellery from the eastern state of Nagaland. Traditionally made from bones, wood, clay, shells and crude metal, is not only ye-catching, but also has a rustic and earthy charm. Our collection is inspired from these tribal pieces, where we have tried to incorporate elements like rugged finish, colourful beads and chunky designs. The unrefined look of this jewellery is what makes it even more enticing.
We all are aware how precious diamonds are, but what we tend to overlook is how much skill goes into making that rough piece of rock into a beautiful piece of jewellery. Derived from the Greek word adamas, which translates to unconquerable, the earliest diamonds were found in India in 4th century BC. Since then, diamonds have been used extensively across the world to make different kinds of ornaments. Our Heer Collection epitomises the royal diamond for its symbolic meaning of love, romance, and commitment.
Rightly known as the ‘Queen of Gems’, pearls have been highly coveted for several centuries. The earliest pearl jewellery known to mankind was a small piece of pearl ornament found in the coffin of a Persian princess that dates back to 420 BC. Shrouded in numerous such myths and legends, pearls have been associated with royalty since time immemorial. In India, pearl jewellery was adorned by the Nizams of Hyderabad. It was from here, that India started getting acquainted with pearl jewellery that is both elegant and eye-catching.